seeking divine inspiration?
It’s 3:00am. You need a brilliant new tagline for your biggest client by 10:00 the next morning. Your boss calls every hour to see how you’re doing – you keep putting it to voice mail. You’ve tried everything but nothing’s coming. You can feel the beads of sweat begin to form again. 

Imagine you opened the window and out on the street hundreds of people had gathered. All shouting ideas for you. Some of them sound surprisingly…perfect. They’re all yelling too loud though and you can’t decipher one idea from another. You run from one window to another but it just gets louder.

What if you had a tool to drown out the bad ideas, and turn up the volume on the good ones? What if the people weren’t on the street and were on the web? What if they weren’t random strangers but your client’s best customers? You’d probably do whatever it took to hear what they were saying. 

Come in off the ledge and take a look at brandDelphi.

The brandDelphi online tool is an effective new idea generation software technology that helps identify new trends (weak signals amplified) and insights for enhancing your daily brand management practice. brandDelphi leverages web technology to effectively streamline the traditional "Delphi" method of ideation combining the best benefits of qualitative and quantitative feedback and make it directly available from the comfort of you desk to offer an ‘always on’ Customer Idea/Opinion Bank.

With this revolutionary application you can listen to and maintain a reciprocal learning environment with your clients and your client’s customers. This in-depth interaction gives you the ability to Listen, Learn and Lead in ways you’ve never thought possible. 

Using our unique iterative algorithm, customers are offered an opportunity to participate in an interactive problem-solving dialog. Through this process, they are exposed to and asked to comment on ideas/opinions about products and services. brandDelphi will then make sure that all submitted opinions are presented to other customers for possible selection and will dynamically retain only the most promising concepts. 

All data gathered during this process is immediately pushed in real-time to your company through our digital reporting system within a matter of hours. As a result you can build, design, price and deliver powerful creative in ways that were never before possible, for a fraction of the cost that you currently pay today for less effective means such as traditional focus groups or static surveys.
Click to learn more on brand Delphi methodology.

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